/* Traffic vs. CRO Growth Simulator
   Site-native, compact, editorial treatment.
*/

.tool-cro-page {
  background: #000;
  color: #fff;
}

.cro-sim {
  --sim-bg: #000;
  --sim-surface: #070707;
  --sim-surface-soft: #0a0a0a;
  --sim-text: #fff;
  --sim-muted: #aaa;
  --sim-faint: #777;
  --sim-rule: #242424;
  --sim-rule-strong: #363636;
  --sim-accent: #D4FF00;

  background: var(--sim-bg);
  color: var(--sim-text);
  font: inherit;
  line-height: 1.5;
  -webkit-font-smoothing: antialiased;
  padding-bottom: clamp(6rem, 10vw, 10rem);
}

.cro-sim *,
.cro-sim *::before,
.cro-sim *::after {
  box-sizing: border-box;
}

.cro-sim [hidden],
.cro-sim .sim-hidden-meter {
  display: none !important;
}

.cro-sim .sr-only {
  position: absolute;
  width: 1px;
  height: 1px;
  padding: 0;
  margin: -1px;
  overflow: hidden;
  clip: rect(0, 0, 0, 0);
  white-space: nowrap;
  border: 0;
}

.cro-sim :is(button, input, summary, a):focus-visible {
  outline: 2px solid var(--sim-accent);
  outline-offset: 4px;
}

.cro-sim .sim-shell {
  width: min(100% - 40px, 1380px);
  margin-inline: auto;
  padding-top: clamp(2.5rem, 5vw, 5rem);
}

/* Type system */

.cro-sim .sim-kicker,
.cro-sim .sim-small-heading,
.cro-sim .sim-section-label,
.cro-sim .sim-field-label,
.cro-sim .sim-unit-suffix,
.cro-sim .sim-preset-label,
.cro-sim .sim-preset-btn,
.cro-sim .sim-result-label,
.cro-sim .sim-utility-btn,
.cro-sim .sim-formula {
  font-family: "Space Grotesk", sans-serif;
}

.cro-sim .sim-kicker,
.cro-sim .sim-section-label,
.cro-sim .sim-field-label,
.cro-sim .sim-preset-label,
.cro-sim .sim-result-label {
  text-transform: uppercase;
  letter-spacing: .06em;
}

.cro-sim .sim-section-label,
.cro-sim .sim-field-label,
.cro-sim .sim-preset-label,
.cro-sim .sim-result-label {
  color: var(--sim-faint);
  font-size: .7rem;
  line-height: 1.3;
}

/* Hero */

.cro-sim .sim-hero {
  max-width: 980px;
  margin-bottom: clamp(1.75rem, 3vw, 2.8rem);
}

.cro-sim .sim-kicker {
  margin: 0 0 .9rem;
  color: var(--sim-faint);
  font-size: .76rem;
}

.cro-sim .sim-hero h1 {
  max-width: 13ch;
  margin: 0 0 1rem;
  font: inherit;
  font-size: clamp(3.2rem, 6.5vw, 6.5rem);
  font-weight: 500;
  line-height: .94;
  letter-spacing: -.05em;
}

.cro-sim .sim-sub {
  max-width: 670px;
  margin: 0 0 .8rem;
  color: var(--sim-muted);
  font-size: clamp(1.05rem, 1.4vw, 1.25rem);
  line-height: 1.5;
}

.cro-sim .sim-privacy-note {
  display: flex;
  align-items: center;
  gap: .55rem;
  margin: 0;
  color: var(--sim-faint);
  font-size: .78rem;
}

.cro-sim .sim-dot {
  width: 5px;
  height: 5px;
  flex: 0 0 auto;
  border-radius: 50%;
  background: var(--sim-accent);
}

/* Baseline */

.cro-sim .sim-small-heading {
  margin: 0 0 .7rem;
  color: var(--sim-text);
  font-size: .92rem;
  font-weight: 500;
  letter-spacing: 0;
  text-transform: none;
}

.cro-sim .sim-baseline {
  display: grid;
  grid-template-columns: 1fr 1fr 1.1fr;
  background: var(--sim-surface);
}

.cro-sim .sim-baseline-cell {
  min-width: 0;
  padding: 1.05rem 1.35rem;
}

.cro-sim .sim-baseline-cell + .sim-baseline-cell {
  border-left: 1px solid #1b1b1b;
}

.cro-sim .sim-field-label {
  display: block;
  margin-bottom: .35rem;
}

.cro-sim .sim-number-input {
  width: 100%;
  min-width: 0;
  padding: .1rem 0 .35rem;
  border: 0;
  border-bottom: 1px solid #505050;
  border-radius: 0;
  background: transparent;
  color: var(--sim-text);
  font: inherit;
  font-size: clamp(1.45rem, 2.1vw, 2rem);
  font-weight: 500;
  line-height: 1.1;
  cursor: text;
  transition: border-color .18s ease;
}

.cro-sim .sim-number-input:hover {
  border-bottom-color: #888;
}

.cro-sim .sim-number-input:focus-visible {
  outline: 0;
  border-bottom-color: var(--sim-accent);
}

.cro-sim .sim-baseline-number-wrap {
  display: flex;
  align-items: baseline;
  gap: .3rem;
  width: 100%;
  border-bottom: 1px solid #505050;
  cursor: text;
  transition: border-color .18s ease;
}

.cro-sim .sim-baseline-number-wrap:hover {
  border-bottom-color: #888;
}

.cro-sim .sim-baseline-number-wrap:focus-within {
  border-bottom-color: var(--sim-accent);
}

.cro-sim .sim-number-input--percent {
  width: auto;
  flex: 1 1 auto;
  border-bottom: 0;
}

.cro-sim .sim-number-input--percent:hover,
.cro-sim .sim-number-input--percent:focus-visible {
  border-bottom-color: transparent;
}

.cro-sim .sim-baseline-percent {
  color: var(--sim-text);
  font-size: clamp(1rem, 1.4vw, 1.2rem);
  font-weight: 500;
}

.cro-sim input[type="number"] {
  -moz-appearance: textfield;
  appearance: textfield;
}

.cro-sim input[type="number"]::-webkit-inner-spin-button,
.cro-sim input[type="number"]::-webkit-outer-spin-button {
  -webkit-appearance: none;
  margin: 0;
}

.cro-sim .sim-unit-suffix {
  display: block;
  margin-top: .22rem;
  color: var(--sim-faint);
  font-size: .68rem;
}

.cro-sim .sim-baseline-output {
  display: flex;
  flex-direction: column;
  justify-content: center;
}

.cro-sim .sim-baseline-output strong {
  display: block;
  font-size: clamp(1.9rem, 3vw, 3.2rem);
  font-weight: 500;
  line-height: 1;
  letter-spacing: -.04em;
}

/* Scenario heading + presets */

.cro-sim .sim-scenario-section {
  margin-top: clamp(1.7rem, 3vw, 2.4rem);
}

.cro-sim .sim-scenario-heading {
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 1.5rem;
  margin-bottom: 1rem;
}

.cro-sim .sim-scenario-heading .sim-small-heading {
  margin: 0;
}

.cro-sim .sim-presets {
  display: flex;
  align-items: center;
  justify-content: flex-end;
  gap: .5rem;
  flex-wrap: wrap;
}

.cro-sim .sim-preset-label {
  margin-right: .15rem;
}

.cro-sim .sim-preset-note {
  margin-left: .25rem;
  color: #666;
  font-family: "Space Grotesk", sans-serif;
  font-size: .66rem;
  line-height: 1.3;
  white-space: nowrap;
}

.cro-sim .sim-preset-btn {
  padding: .42rem .78rem;
  border: 1px solid #343434;
  border-radius: 999px;
  background: transparent;
  color: #8c8c8c;
  font-size: .72rem;
  line-height: 1;
  cursor: pointer;
  transition: color .18s ease, border-color .18s ease, background .18s ease, transform .18s ease;
}

.cro-sim .sim-preset-btn:hover {
  color: var(--sim-text);
  border-color: #6b6b6b;
  transform: translateY(-1px);
}

.cro-sim .sim-preset-btn[aria-pressed="true"] {
  border-color: var(--sim-accent);
  background: var(--sim-accent);
  color: #000;
}

/* Scenarios */

.cro-sim .sim-scenarios {
  display: grid;
  grid-template-columns: minmax(0, 1fr) 1px minmax(0, 1fr);
}

.cro-sim .sim-scenario-divider {
  background: #202020;
}

.cro-sim .sim-scenario {
  --scenario-accent: #fff;
  min-width: 0;
  padding: .9rem clamp(1rem, 3vw, 2.6rem) 1.1rem;
}

.cro-sim .sim-scenario:first-child {
  padding-left: 0;
}

.cro-sim .sim-scenario:last-child {
  padding-right: 0;
}

.cro-sim .sim-scenario--cro {
  --scenario-accent: var(--sim-accent);
}

.cro-sim .sim-scenario-head {
  display: grid;
  grid-template-columns: minmax(0, 1fr) auto;
  gap: 1rem;
  align-items: start;
  margin-bottom: .45rem;
}

.cro-sim .sim-scenario h3 {
  margin: 0 0 .18rem;
  font: inherit;
  font-size: clamp(1.25rem, 1.75vw, 1.65rem);
  font-weight: 500;
  letter-spacing: -.02em;
}

.cro-sim .sim-scenario-head p {
  max-width: 420px;
  margin: 0;
  color: var(--sim-muted);
  font-size: .9rem;
  line-height: 1.5;
}

.cro-sim .sim-inline-number {
  display: inline-flex;
  align-items: baseline;
  gap: .2rem;
  padding: .02rem .02rem .24rem;
  border-bottom: 1px solid #4d4d4d;
  cursor: text;
  transition: border-color .18s ease;
}

.cro-sim .sim-inline-number:hover {
  border-bottom-color: #808080;
}

.cro-sim .sim-inline-number:focus-within {
  border-bottom-color: var(--sim-accent);
}

.cro-sim .sim-inline-number input {
  width: 4.5ch;
  padding: 0;
  border: 0;
  background: transparent;
  color: var(--scenario-accent);
  font: inherit;
  font-size: 1.1rem;
  font-weight: 500;
  text-align: right;
}

.cro-sim .sim-inline-number input:focus-visible {
  outline: 0;
}

.cro-sim .sim-inline-number > span:last-child {
  color: var(--scenario-accent);
  font-size: .85rem;
}

/* Sliders */

.cro-sim .sim-range {
  --range-progress: 20%;
  width: 100%;
  height: 28px;
  margin: .15rem 0 .45rem;
  appearance: none;
  -webkit-appearance: none;
  background: transparent;
  cursor: pointer;
}

.cro-sim .sim-range::-webkit-slider-runnable-track {
  height: 2px;
  border-radius: 999px;
  background:
    linear-gradient(
      to right,
      var(--scenario-accent) 0,
      var(--scenario-accent) var(--range-progress),
      #343434 var(--range-progress),
      #343434 100%
    );
}

.cro-sim .sim-range::-webkit-slider-thumb {
  width: 14px;
  height: 14px;
  margin-top: -6px;
  appearance: none;
  -webkit-appearance: none;
  border: 2px solid #000;
  border-radius: 50%;
  background: var(--scenario-accent);
  box-shadow: 0 0 0 1px var(--scenario-accent);
}

.cro-sim .sim-range::-moz-range-track {
  height: 2px;
  border-radius: 999px;
  background:
    linear-gradient(
      to right,
      var(--scenario-accent) 0,
      var(--scenario-accent) var(--range-progress),
      #343434 var(--range-progress),
      #343434 100%
    );
}

.cro-sim .sim-range::-moz-range-thumb {
  width: 14px;
  height: 14px;
  border: 2px solid #000;
  border-radius: 50%;
  background: var(--scenario-accent);
  box-shadow: 0 0 0 1px var(--scenario-accent);
}

.cro-sim .sim-primary-result {
  display: flex;
  align-items: baseline;
  gap: .65rem;
  margin: .1rem 0 .55rem;
}

.cro-sim .sim-primary-result strong {
  color: var(--scenario-accent);
  font-size: clamp(2.15rem, 3.6vw, 3.6rem);
  font-weight: 500;
  line-height: .95;
  letter-spacing: -.045em;
}

.cro-sim .sim-primary-result span {
  color: var(--sim-faint);
  font-size: .76rem;
}

.cro-sim .sim-scenario-meta {
  display: flex;
  flex-wrap: wrap;
  gap: .45rem 1.3rem;
  color: var(--sim-muted);
  font-size: .86rem;
  line-height: 1.45;
}

.cro-sim .sim-scenario-meta strong {
  color: var(--sim-text);
  font-weight: 500;
}

.cro-sim .sim-scenario-meta .sim-delta {
  color: var(--scenario-accent);
  font-weight: 500;
}

/* Equivalence: whitespace and typography do the grouping */

.cro-sim .sim-equivalence {
  margin-top: clamp(2rem, 4vw, 4rem);
  padding: clamp(2rem, 4vw, 3.75rem) clamp(1rem, 3vw, 3rem);
  text-align: center;
  background:
    radial-gradient(circle at 50% 50%, rgba(212,255,0,.035), rgba(212,255,0,0) 55%);
}

.cro-sim .sim-equivalence-eyebrow {
  margin: .4rem 0 .85rem;
  color: var(--sim-faint);
  font-family: "Space Grotesk", sans-serif;
  font-size: .72rem;
  letter-spacing: .06em;
  text-transform: uppercase;
}

.cro-sim .sim-equivalence-row {
  display: flex;
  align-items: baseline;
  justify-content: center;
  gap: clamp(1rem, 3vw, 3rem);
  flex-wrap: wrap;
}

.cro-sim .sim-equivalence-row strong {
  font-size: clamp(2.4rem, 5vw, 5.35rem);
  font-weight: 500;
  line-height: .95;
  letter-spacing: -.05em;
}

.cro-sim .sim-equivalence-cro {
  color: var(--sim-accent);
}

.cro-sim .sim-equivalence-equals {
  color: #666;
  font-size: clamp(1.3rem, 2.5vw, 2.4rem);
}

.cro-sim .sim-equivalence-sentence {
  max-width: 720px;
  margin: 1rem auto 0;
  color: var(--sim-muted);
  font-size: .96rem;
  line-height: 1.55;
}

.cro-sim .sim-equivalence-sentence strong {
  color: var(--sim-text);
  font-weight: 500;
}

/* Readout + utility */

.cro-sim .sim-readout {
  display: grid;
  grid-template-columns: minmax(0, 1.4fr) minmax(260px, .6fr);
  gap: clamp(1.5rem, 4vw, 4rem);
  align-items: start;
  margin-top: .5rem;
}

.cro-sim .sim-takeaway p:not(.sim-section-label) {
  margin: .4rem 0 0;
  color: var(--sim-muted);
  font-size: .95rem;
  line-height: 1.55;
}

.cro-sim .sim-takeaway .sim-takeaway-lead {
  color: var(--sim-text);
  font-size: 1rem;
}

.cro-sim .sim-takeaway strong {
  color: var(--sim-text);
  font-weight: 500;
}

.cro-sim .sim-utility {
  display: flex;
  justify-content: flex-end;
  gap: .7rem 1rem;
  flex-wrap: wrap;
}

.cro-sim .sim-utility-btn {
  padding: .15rem 0;
  border: 0;
  border-bottom: 1px solid #3b3b3b;
  border-radius: 0;
  background: transparent;
  color: var(--sim-muted);
  font-size: .72rem;
  cursor: pointer;
  transition: color .18s ease, border-color .18s ease;
}

.cro-sim .sim-utility-btn:hover,
.cro-sim .sim-utility-btn[data-copied="true"] {
  color: var(--sim-accent);
  border-bottom-color: var(--sim-accent);
}

/* Optional value — one deliberate divider only */

.cro-sim .sim-value-panel {
  margin-top: 1rem;
  border-top: 1px solid var(--sim-rule);
}

.cro-sim .sim-value-panel summary {
  display: flex;
  justify-content: space-between;
  gap: 1rem;
  padding: .7rem 0;
  color: var(--sim-faint);
  font-size: .76rem;
  list-style: none;
  cursor: pointer;
}

.cro-sim .sim-value-panel summary::-webkit-details-marker {
  display: none;
}

.cro-sim .sim-value-panel summary:hover {
  color: var(--sim-text);
}

.cro-sim .sim-value-inner {
  padding-bottom: .7rem;
}

.cro-sim .sim-value-input-row {
  margin: .3rem 0 1rem;
}

.cro-sim .sim-inline-number--value {
  --scenario-accent: #fff;
  width: fit-content;
}

.cro-sim .sim-inline-number--value input {
  width: 8ch;
  text-align: left;
}

.cro-sim .sim-value-results {
  display: grid;
  grid-template-columns: repeat(4, minmax(0, 1fr));
  gap: 1rem;
  padding-top: .75rem;
}

.cro-sim .sim-result-label {
  display: block;
  margin-bottom: .2rem;
}

.cro-sim .sim-result-value {
  color: var(--sim-text);
  font-size: .92rem;
}

.cro-sim .sim-value-disclaimer {
  margin: .65rem 0 0;
  color: var(--sim-faint);
  font-size: .68rem;
}

/* Long-form content */

.cro-sim .sim-article {
  width: min(100%, 760px);
  margin-top: clamp(5rem, 9vw, 9rem);
  padding-top: clamp(3rem, 5vw, 5rem);
  border-top: 1px solid var(--sim-rule);
}

.cro-sim .sim-article h2 {
  margin: 2.7rem 0 .85rem;
  font: inherit;
  font-size: clamp(1.7rem, 2.5vw, 2.35rem);
  font-weight: 500;
  line-height: 1.1;
  letter-spacing: -.03em;
}

.cro-sim .sim-article h2:first-child {
  margin-top: 0;
}

.cro-sim .sim-article p,
.cro-sim .sim-article li {
  color: #b0b0b0;
  font-size: clamp(1rem, 1.15vw, 1.08rem);
  line-height: 1.68;
}

.cro-sim .sim-formula {
  display: inline-block;
  margin: .35rem 0 1rem;
  padding: .55rem .8rem;
  border-left: 2px solid var(--sim-accent);
  background: var(--sim-surface);
  color: var(--sim-text) !important;
  font-size: .82rem !important;
}

.cro-sim .sim-example {
  margin-top: 1rem;
  padding: .2rem 0 .2rem 1rem;
  border-left: 1px solid #3a3a3a;
}

.cro-sim .sim-example p:first-child {
  margin-top: 0;
}

.cro-sim .sim-example p:last-child {
  margin-bottom: 0;
}

.cro-sim .sim-example strong {
  color: var(--sim-text);
}

/* Final CTA */

.cro-sim .sim-contact {
  margin-top: clamp(6rem, 10vw, 10rem);
  padding-top: clamp(3.5rem, 6vw, 6rem);
  border-top: 1px solid var(--sim-rule-strong);
}

.cro-sim .sim-contact-grid {
  display: grid;
  grid-template-columns: minmax(0, 1.35fr) minmax(280px, .65fr);
  gap: clamp(2rem, 7vw, 7rem);
  align-items: end;
  margin-top: 1.4rem;
}

.cro-sim .sim-contact h2 {
  max-width: 900px;
  margin: 0;
  font: inherit;
  font-size: clamp(2.8rem, 5.2vw, 5.9rem);
  font-weight: 500;
  line-height: .98;
  letter-spacing: -.045em;
}

.cro-sim .sim-contact-copy {
  max-width: 560px;
}

.cro-sim .sim-contact-copy p {
  margin: 0 0 1.5rem;
  color: #b0b0b0;
  font-size: clamp(1.05rem, 1.35vw, 1.25rem);
  line-height: 1.58;
}

.cro-sim .sim-contact-link {
  position: relative;
  display: inline-flex;
  align-items: center;
  gap: .45rem;
  padding-bottom: .2rem;
  color: var(--sim-text);
  text-decoration: none;
}

.cro-sim .sim-contact-link::before,
.cro-sim .sim-contact-link::after {
  content: "";
  position: absolute;
  left: 0;
  right: 0;
  bottom: 0;
  height: 2px;
}

.cro-sim .sim-contact-link::before {
  background: #3b3b3b;
  transform: scaleX(1);
  transform-origin: right;
  transition: transform 180ms cubic-bezier(.22,1,.36,1) 80ms;
}

.cro-sim .sim-contact-link::after {
  background: var(--sim-accent);
  transform: scaleX(0);
  transform-origin: left;
  transition: transform 160ms cubic-bezier(.22,1,.36,1);
}

.cro-sim .sim-contact-link span {
  display: inline-block;
  transition: transform 300ms cubic-bezier(.22,1,.36,1);
}

.cro-sim .sim-contact-link:is(:hover, :focus-visible) {
  color: var(--sim-accent);
}

.cro-sim .sim-contact-link:is(:hover, :focus-visible)::before {
  transform: scaleX(0);
  transition-delay: 0ms;
}

.cro-sim .sim-contact-link:is(:hover, :focus-visible)::after {
  transform: scaleX(1);
  transition-duration: 300ms;
  transition-delay: 160ms;
}

.cro-sim .sim-contact-link:is(:hover, :focus-visible) span {
  transform: translateX(5px);
}

.cro-sim .sim-noscript {
  color: var(--sim-muted);
}

/* Responsive */

@media (max-width: 900px) {
  .cro-sim .sim-shell {
    width: min(100% - 32px, 1380px);
  }

  .cro-sim .sim-baseline {
    grid-template-columns: 1fr 1fr;
  }

  .cro-sim .sim-baseline-output {
    grid-column: 1 / -1;
    border-left: 0 !important;
    border-top: 1px solid #1b1b1b;
  }

  .cro-sim .sim-readout,
  .cro-sim .sim-contact-grid {
    grid-template-columns: 1fr;
  }

  .cro-sim .sim-utility {
    justify-content: flex-start;
  }
}

@media (max-width: 720px) {
  .cro-sim .sim-scenario-heading {
    align-items: flex-start;
    flex-direction: column;
  }

  .cro-sim .sim-presets {
    justify-content: flex-start;
  }

  .cro-sim .sim-preset-note {
    width: 100%;
    margin-left: 0;
    white-space: normal;
  }

  .cro-sim .sim-scenarios {
    grid-template-columns: 1fr;
  }

  .cro-sim .sim-scenario-divider {
    display: none;
  }

  .cro-sim .sim-scenario {
    padding: 1.2rem 0;
  }

  .cro-sim .sim-scenario + .sim-scenario {
    margin-top: .25rem;
  }

  .cro-sim .sim-scenario--cro {
    padding-top: 1.5rem;
  }

  .cro-sim .sim-value-results {
    grid-template-columns: 1fr 1fr;
  }
}

@media (max-width: 520px) {
  .cro-sim .sim-hero h1 {
    font-size: clamp(2.8rem, 13vw, 4.2rem);
  }

  .cro-sim .sim-baseline {
    grid-template-columns: 1fr;
  }

  .cro-sim .sim-baseline-cell + .sim-baseline-cell {
    border-left: 0;
  }

  .cro-sim .sim-baseline-cell:not(:last-child) {
    padding-bottom: .8rem;
  }

  .cro-sim .sim-scenario-head {
    grid-template-columns: 1fr;
  }

  .cro-sim .sim-inline-number {
    width: fit-content;
  }

  .cro-sim .sim-equivalence-row {
    gap: .65rem;
  }

  .cro-sim .sim-value-results {
    grid-template-columns: 1fr;
  }
}

@media (prefers-reduced-motion: reduce) {
  .cro-sim *,
  .cro-sim *::before,
  .cro-sim *::after {
    scroll-behavior: auto !important;
    transition-duration: .01ms !important;
  }

  .cro-sim .sim-preset-btn,
  .cro-sim .sim-contact-link span {
    transform: none !important;
  }
}